PHOTOS: See What’s Contributing to Vans’ Progress, According to VF Corp.

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VF Corp., parent company to Costa Mesa-based Vans, said it’s seeing “green shoots” at the skate retailer as it continues to chase a financial turnaround.

See the photos below for the recent collaborations and new products that were highlighted on the fiscal third quarter earnings call on Jan. 28.

See the Feb. 9 issue of the Business Journal for more.

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Vans released a second run of the “KPop Demon Hunters” shoes and restocked the collection in January (Photo credit: Vans)



On the most recent earnings call, VF Corp. CEO Bracken Darrell said that new products have consistently been delivering growth, such as the Skate Loafer — which the executive told analysts he was wearing during the call (Photo credit: Vans)



CEO Bracken Darrell also noted that the local retailer’s new artistic director SZA attended Paris Fashion Week in January wearing customized Vans (Photo credit: Vans)



SZA wore “bespoke Vans, Old Skool and Authentic, bejeweled with gemstones by New York-based
jewelry designer Rachel Goatley,” CEO Bracken Darrell told analysts (Photo credit: Vans)



Grammy Award-winning singer SZA was named Vans’ artistic director last August. During Paris Fashion Week, SZA made a special appearance at the Vans Le Marais store where she offered a sneak peek to an upcoming fall collaboration (Photo credit: Vans)

The post PHOTOS: See What’s Contributing to Vans’ Progress, According to VF Corp. appeared first on Orange County Business Journal.

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