XXI century is nothing but a treasure trove of opportunities. A robust online presence and proper marketing techniques can make a solid ground for every business initiative. As a rule, there are four main components to make any business evolve – product, market, money & people. However, this puzzle doesn’t Read More
The COVID-19 pandemic has deeply impacted the sales industry. The implementation of physical distancing measures had significantly impacted many businesses, especially those that relied heavily on in-person sales. These challenges have pushed companies to employ a remote or hybrid approach to sales, especially as 40 percent of surveyed businesses underperformed Read More
Given the amount of money that global brands spend creating their corporate imagery and individual color treatments for their brands and products, you would assume that they would be pretty hot on global consistency. Designers and typographers spend hours, days, and even weeks agonizing over the psychology and meaning of Read More
