Author: Bia Pendelton California Business Journal

How Marketing Influences Consumer Behavior: A Quick Overview

It’s safe to say that consumer behavior is one of the most important aspects of any kind of business. A successful business will have created a consumer behavior that attracts and retains as many customers as possible. With consumer behavior engrained in the company’s digital marketing strategy, you’ll always be Read More

Scale Up Your Business: A Buyer’s Roadmap for Industrial Scales

In the competitive landscape of modern industries, precision and efficiency are paramount. For businesses looking to scale up their operations, acquiring industrial scales is a strategic move. However, navigating the vast array of options in the market can be overwhelming. In this comprehensive guide, you will get a roadmap to Read More

The Art of Hosting Clients: 6 Proven Office Hospitality Strategies

In the world of business, making a lasting impression on clients is paramount. Beyond your services and expertise, the atmosphere and hospitality your office provides can leave an indelible mark on their minds. According to The European Business Review, your office’s appearance is vital when it comes to promoting your Read More

How to Know if Ocean Freight Forwarding is Right for You?

An increasing number of businesses rely on freight forwarders. According to Dedola Global Logistics, ocean freight forwarding is the backbone of international trade. Are you considering using an ocean freight forwarding company but are not sure if that’s the right choice? We can help you. Here are the top reasons Read More

Tolulope Oluwakorede Adetayo Discusses 7 Skills You Need To Succeed In Business Studies

Business studies is a broad field covering different aspects of business operations ranging from finance, marketing, and human resource management. To succeed in this field, you ought to have skills that will help you navigate the complex and competitive business world. Below, Tolulope Oluwakorede Adetayo discusses the top skills every Read More

How to Enhance Customer Experience with Strategic E-commerce Packaging

In today’s hyper-competitive e-commerce landscape, businesses are continually seeking ways to stand out from the crowd and provide a memorable customer experience. One aspect of the customer experience that’s often overlooked, but can make a significant impact, is strategic e-commerce packaging. Packaging is more than just a practical necessity for Read More